Facebook (I’m not calling it Meta), via its Instagram division, have launched a twitter competitor. It is called Threads. In five short days since launch, the service have already amassed over 100 million accounts. The major brands and personalities you're following on twitter have likely all jumped over to the new thing. So why haven't you?
I haven’t signed up for Threads because that would break my own rule of having nothing to do with anything Facebook (again, not calling it Meta). My own Facebook account have been long deactivated. So have the instagram handle. I’ve essentially convinced my friends to join me on Signal, therefore no need to keep the WhatsApp around. There will be zero nefarious ad-targeting (and probably spying) on me!
Besides, the whole point of leaving twitter is in large parts eliminating all social media apps from my everyday life. The other part obviously is Elon Musk’s utter mismanagement.
It’s sad to see twitter dying on a proverbial vine. Now that a worthy replacement have appeared - back by the biggest social media company of all time - I don’t see how twitter can survive. Locally here we speak of a doom spiral in San Francisco - the same can be said if people start ditching twitter in droves. There comes a point of critical mass, and there would be nothing worthy or notable remaining on the bird app. The party’s over at Threads.
I have to say, it’s a masterful way to set 44 billions dollars on fire. Monsieur Musk is like the Joker in The Dark Knight - torching the money he stole from the mobsters simply for sport. It’s sad to watch, honestly, because twitter will be but a beautiful memory. Forever lost to the pantheon of bygone social media apps.
Morning glory.